Tuesday, May 5, 2015

What is a Marketing Persona?

What is a marketing persona and how to develop a profile for your target customer? Personas are hypothetical models or individuals representing a target market. One persona represents you entire target market or a large portion of the target market. By defining a persona in your marketing you are defining exactly...

Credit: http://jyler.com/index.php/what-is-a-marketing-persona/

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